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The AI ‘Artist’ Generating Millions in Revenue

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“The Threshold of Reverie” is a groundbreaking project by Botto, a decentralized AI artist that has generated around 150 artworks, selling for over $5 million since 2021. Botto creates images based on prompts from a voting community, the BottoDAO, consisting of 5,000 members who choose which works go to auction. Developed by ElevenYellow and Mario Klingemann, Botto produced 70,000 images weekly, with successful pieces fetching significant auction prices, including $144,000 at Sotheby’s. Discussions around authorship arise, questioning if Botto qualifies as an artist, emphasizing collaborative creativity over the myth of the individual genius in art.

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