During the AutoMobility LA 2024 auto show on November 21, 2024, attendees viewed the 2025 Ford Bronco Stroppe Special Edition. On November 20, Ford announced plans for 4,000 job cuts in Europe, primarily in the UK and Germany, due to significant losses attributed to the shift towards electric vehicles and increased competition. In contrast, both Ford and General Motors reported their best annual U.S. vehicle sales since 2019, driven by strong demand for new models. GM sold over 2.7 million vehicles in 2024, while Ford reported 2.08 million, with a notable rise in electrified vehicle sales.
