Esther Gonzalez of Spain celebrated her team’s FIFA Women’s World Cup victory by kissing the trophy on August 20, 2023. In a significant move, Netflix announced that it secured exclusive U.S. rights to the FIFA Women’s World Cup for 2027 and 2031, highlighting its investment in sports content amid rising popularity of women’s sports. Netflix Chief Content Officer Bela Bajaria emphasized the importance of this tournament in celebrating players and the culture of women’s sports. The 2027 event will be held in Brazil, while the 2031 host is yet to be decided. Netflix is enhancing its sports portfolio, including NFL games and documentaries.
