The YITH WooCommerce Review for Discounts plugin incentivizes customers to leave reviews by offering coupons in exchange for feedback. This strategy enhances product credibility and encourages new purchases. Each time a customer submits a review, they receive a coupon, which can be configured to be sent immediately after submission or upon approval. The plugin also allows store owners to set a required number of reviews before customers can qualify for discounts, with automated reminders informing them of their progress. Store owners can customize coupon values based on the number of reviews submitted, select specific products or categories for coupon applicability, and create tailored coupons based on various parameters like price or validity. Additionally, the plugin supports automated emails, which can be sent using the Mandrill email system to remind customers to leave reviews. The YITH plugin is also compatible with WPML, enabling seamless translation for multilingual stores. Overall, the YITH WooCommerce Review for Discounts plugin serves as a powerful tool for businesses looking to boost customer engagement and enhance their product marketing through genuine customer feedback.