Sales of foreign smartphone brands in China dropped significantly in November 2024, with shipments falling to 3.04 million units, marking a 47.4% decline from November 2023 and a 51% drop from October 2023, according to the China Academy of Information and Communications Technology (CAICT). This decline poses additional challenges for Apple, the leading international smartphone vendor in the country, as it represents the bulk of these foreign shipments. In contrast, competitors like Samsung continue to capture only a minimal portion of the market, highlighting Apple’s dominant but pressured position amidst weakening demand for foreign phones.
